Brian Curee

Have you ever been told that adding a logo to your social media graphics is okay? While some believe a logo can hurt your reach by making the post feel promotional, others say it reinforces brand recognition. In this blog I’m going to share my experience over the past years, some ways to incorporate your…

As August comes to an end, I wanted to take a moment to share some of the key insights and discussions we’ve been talking about at KillerB. We’ve covered a lot! From the ongoing debate between personal and business branding to the ethics of AI. In this month’s Digital Buzz we’ll look at some of…

In this blog, let’s talk about Facebook and Instagram’s recent “views” metric change. If you’re like me, you probably keep a close eye on those numbers. It’s a good way to see how our content is doing…or is it? Let’s press pause and really think about what this metric means. What Is The “Views” Metric…

Meta introduced Meta Verified for Business Pages in September 2023. As businesses scramble to understand the necessity and value of this new feature, it’s essential to take a closer look at these tiers. Is this just another “pay-to-play” tactic for Facebook? In this article I’ll break down what each tier includes and share some more…

It this Digital Buzz, let’s talk some about AI Advancements and how to stay relevant during this shift. The digital world is buzzing with advancements in artificial intelligence (AI). Especially across social media platforms like Meta, TikTok, Instagram, LinkedIn, and others. AI is transforming content creation and consumption and how we connect with our audience….

In this edition of Digital Buzz, we’re navigating through a mix of social news. There’s plenty to talk about from the looming threat of a TikTok ban, BeReal’s moment of truth, to revisiting Facebook’s attempt to bring back the ‘Poke’ ? and YouTube’s leap into vertical livestreams. But that’s not all – we’re also going…

In this article, I’m going to take a stab at a question that some people are asking themselves (silently), “Is social media worth it?” Before I begin, let’s rephrase the question a little. “Is social media the most effective approach?” Social media platforms have changed over time. From communication channels that kept us connected to mediums…

Why do we buy the stuff we do? Have you ever heard of behavioral economics? Behavioral economics is like mixing psychology (how we think and feel) and economics (all about money and choices) and it helps us understand why people make the choices they do. It’s not just logic. Our decisions are also based on…